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Speak Like a CEO by Oliver Aust

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10 Unforgettable ENDINGS for Your Next Speech

This week: 10 Unforgettable ENDINGS for Your Next Speech / How to Communicate When the Stakes Are Sky-High / How to Tell The Impossible Story 10 Unforgettable ENDINGS for Your Next Speech We all know the importance of a strong opening to capture our audience's attention. But have you given equal thought to how you conclude your speech or presentations? Keep in mind both the primacy and the recency effect: The primacy effect refers to the tendency to better remember items that are presented...

5 days ago • 3 min read

This week: 10 Killer Opening Lines to Captivate Any Crowd / NEW: The Speak Like a CEO Academy / The New Art and Science of Selling / How To Not Bore People To Death 10 Killer Opening Lines to Captivate Any Crowd Four out of five business professionals stopped paying attention during the last presentation they watched (Forbes). The problem: The presenter didn’t catch their attention from the get-go. In reality, we only have a few seconds before people decide if they will listen to us. Whether...

12 days ago • 3 min read

This week: 12 Storytelling Techniques for Leaders / A Hostage Negotiator's Guide to High-Stakes Conversations / How to Craft Messages That Win Big 12 Storytelling Techniques for Leaders Storytelling techniques can feel overwhelming. From narratives to hero’s journeys to conversion stories, how do you choose the right one? Let’s break through the confusion with 12 highly effective storytelling techniques I use regularly to create order out of chaos. For a handy 1-page visual, check out my post...

19 days ago • 4 min read

This week: 3 Steps to Become a Confident Speaker / How to Get Featured in the Media / Become the Leader Every Organization Needs How to Become a Confident Speaker Is it possible to become confident on command? Last week I shared 9 ways to calm your nerves ahead of a speech or presentation. This week I focus on how you can boost your confidence in high stakes situations like public speaking. These are two sides of the same coin. I wouldn’t go as far as saying that we can command ourselves to...

26 days ago • 3 min read

This week: 9 Ways to Calm Your Nerves / Turning Rejection Into a Revolution / How To Speak Fearlessly 9 Ways to Calm Your Nerves Last weekend I held the most important speech of my life: my groom’s speech. Was I nervous? You bet. Not only was everyone waiting for what I had to say. I also had to do it in two languages, it came at the end of a very emotional day without any time to prepare, and I’ve already had a few glasses of wine by that point. I am not alone in feeling nervous before an...

about 1 month ago • 4 min read

This week: 10 Ways to Win Every Argument / Crushing LinkedIn / A Masterclass in Communications Excellence How to Win Every Argument Debating is the lifeblood of democracy, a quick way to get to the truth and a crucial skill for leaders. It can even be fun. The challenge is: we may be right, but the audience – our team, investors, customers – may not see it that way. We lose the debate, the deal, or the commitment of our team. When I prepare leaders for a debate, we focus on one goal: to...

about 1 month ago • 4 min read

This week: The Keys to Charismatic Leadership / The Secrets of a Master Communicator / How to Practice Radical Candor The Keys to Charismatic Leadership Many founders and CEOs I work with want to be a trusted, charismatic leader with a strong executive presence, superb body language who captivate with their storytelling and are seen in their industry as thought leaders. There is just one issue: How do you get there if you have no clear definition that breaks down “trust” or “charisma” into a...

about 2 months ago • 2 min read

This week: 7 ways to perfect your English as a non-native speaker / Join me for a conversation on LinkedIn Live / Revolutionize work & communications with AI / The best books on persuasion. How to Perfect Your English in 7 Steps (As A Non-Native Speaker) Around 1.1 billion people speak English as a second language – like me and possibly you. That’s almost 3 times the number of people who speak English as their first language. Many of the 1.1 billion are stuck on the OK plateau. That is a...

about 2 months ago • 5 min read

This week: 7 lessons from 2024 so far / Start Q2 with a bang / How to be a 'supercommunicator' 7 Game-Changing Ideas for 2024 Wow, that went fast! We are already approaching the end of the first three months of 2024. It is fair to say that the year so far has been a whirlwind. Last month, we rebranded this newsletter to Speak Like a CEO and launched our new branding for the podcast and on LinkedIn. And thanks to your support, the “Speak Like a CEO” podcast, my LinkedIn and this newsletter...

2 months ago • 3 min read

This week: Develop a magnetic speaking voice in 5 steps / How to build an invincible company / The best books on storytelling. How To Develop a Magnetic Voice in 5 Steps Your voice is an incredible instrument. It allows you to own the room, develop a powerful presence, or simply get your point across. The good news: Your voice is a skill that you can train and develop. For years I have searched for a system that I could remember and easily apply in my coachings, but to no avail. There is no...

2 months ago • 4 min read
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